Safety warning High risk 23 December 2025

Counterfeit Dyson Supersonic Hairdryer

Yes – there is an official safety warning for this
Affected
Supersonic hair dryer in grey with gold markings. Product claims to be ‘Dyson’ branded but has been confirmed as counterfeit. Consumers are advised to check the warning label on their product – the counterfeit has a misspelled safety warning as pictured.
The problem
The product presents a high risk of electric shock as the plug does not meet the dimensional requirements of BS 1363 and may not make a secure connection with the socket. Additionally, the plug fuse does not confirm to the requirements of BS 1362.
What to do
The import has been rejected at the border.
Source: Office for Product Safety and Standards Official notice ↗

Product information

Type Electrical appliances and equipment – Hair-Styling (Powered)
Barcode 5025155063705
Serial number R5K-UK-RHJ0846K
Country of Origin China
Product Description Supersonic hair dryer in grey with gold markings. Product claims to be ‘Dyson’ branded but has been confirmed as counterfeit. Consumers are advised to check the warning label on their product – the counterfeit has a misspelled safety warning as pictured.
Product Report and Image Link to product image and PDF

Hazard

The product presents a high risk of electric shock as the plug does not meet the dimensional requirements of BS 1363 and may not make a secure connection with the socket. This could lead to the user accidentally touching a live part during use and receiving an electric shock. Additionally, the plug fuse does not confirm to the requirements of BS 1362. The fuse is required to ensure the safe operation of the plug under fault conditions, and a non-conforming fuse could lead to the plug overheating and/or exploding. Improvements are also required to product documentation and marking.

The product does not meet the requirements of the Electrical Equipment (Safety) Regulations 2016 or the Plugs and Sockets etc. (Safety) Regulations 1994.

Corrective action

The import has been rejected at the border.

Additional information

PSD notification number: 2511-0314

Notified by: Local Authority Trading Standards

Can I get a refund?

In most cases, yes – recalled items can usually be returned for a full refund, repair or replacement, often without a receipt. Follow the instructions in the notice above, or contact the shop you bought it from. More on your rights after a recall.

Updated 23 December 2025. This page summarises an official notice. Details can change – always follow the official notice.

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